For businesses that have begun using it, business analytics has become a valuable means of uncovering insights that aid decision making in many areas. For business analytics to produce reliable results, it has to be available in the right volumes (for statistically valid results) and at the right time. It must also be of the right quality.

There’s no doubt that most medium and large scale businesses capture and store significant amounts of data that is processed by their core business support systems as well as business intelligence (BI) systems, and maintained by their IT departments. Even so, there may be a hesitation about how to start up an analyticsinitiative. This may be because of a lack of a clear data quality management system being in place, one that provides confidence that data is owned, managed, controlled, and reliable, and can be made available when required.

Although the whole exercise of setting up and implementing a data quality management system is too large to describe here, the following provides a very high level perspective on how to approach the problem.

Identify existing data assets and new requirements

The first phase in taking control of all the data in the organization is to inventory it and know more about it. Typical questions to answer at this stage are:

  • What types of data are there? How rich is each one?
  • Who owns (or maintains) the data? Who consumes it? Who makes it available?
  • Where and how is the data stored? And for how long?
  • Is the data quality level known?
  • How and where is data captured?
  • Why is this data maintained?
  • Are new data requirements known, and what are they?
  • Is metadata available?
  • What types of data are secure, and how does this security work?

Strategise and Plan

In the second phase the objective is define the strategy of a data management system, along with it’s highest level components.

  • Goals: these should be supportive of the business goals
  • Organization: What is the data management organization structure? Who will own it, who will be responsible for various aspects of data management, such as security, stewardship, ageing and retention, etc.
  • Scope of the data management systems: Identify inclusions, ie, what types of data fall within the scope of the data management system? Also included would be related processes and standards. What are the high level objectives for each inclusion?
  • Prepare a roadmap for implementation: Prioritise the various areas and types of work. Plan for implementation in terms of projects, teams and schedules.

Define and Implement New Data Quality Management System

  • Governance: what is the governance organization structure, who are the authorities and authorization processes? What are the touchpoints and controls with vendors? What standards does the data management system follow, and how is data quality assured?
  • Processes and Technologies: The management of data necessarily comprises a holistic set of standard processes and guidelines that address how data should be sourced, handled, stored and accessed such that any user may be confident that he/she always has the right version that came from a single source. These processes must be defined with reference to associated technologies that are used for these purposes. At the minimum, these processes and technologies should address the following:
      1. Sourcing and capture
      2. Cleansing and Integration
      3. Quality checks
      4. Duplicate control
      5. Versioning
      6. Storage Management
      7. Archiving
      8. Storage
      9. MDM (Master Data Management)
      10. Security and Compliance
      11. Development of new systems for handling data